Above-average growth in the emerging markets

Our objective: we want to permanently increase the proportion of revenue generated in emerging markets to over 40%.

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Expansion of service business

Our objective: we want to increase the global service coverage of our installed base, which is the largest in the world.

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Expanding our technology leadership

Our objective: we want to stay right at the top and extend our lead over our competitors through innovation.

Dear Shareholders,

In financial year 2010/2011, the Demag Cranes Group's business performance was once again on a clear upward trajectory. Thanks to ongoing Group integration, our independent market position and rigorous implementation of our strategy, we have put ourselves in an excellent position to attain our ambitious medium-term goals.

CEO letter